{"title":"Rapala","description":"\u003cp\u003eFounded in Finland in 1936, Rapala is one of the world’s most iconic fishing brands, trusted by generations of anglers for its legendary lures. Beginning with Lauri Rapala’s hand-carved balsa wood lure, the brand has grown into a global leader in fishing tackle, producing an extensive range of hardbaits, soft plastics, rods, reels, and accessories. Known for classics like the Original Floater, Shad Rap, and X-Rap, Rapala lures are engineered for lifelike action and unmatched fish-catching ability. In Australia, Rapala gear is a staple for targeting bream, barra, bass, snapper, and pelagics, delivering reliability, innovation, and performance in every cast.\u003c\/p\u003e","products":[{"product_id":"rapala-crush-city-heavy-hitter-5-5in-plastics","title":"Rapala Crush City Heavy Hitter 5.5in Plastics","description":"Made from Super T.P.E. material and infused with both salt and baitfish scent to improve both the appeal of the plastic and the durability. Rigged on a standard VMC Grip-R Jig head, the Heavy Hitter is perfect for fishing open water, around structure or jigged near the bottom. If you are fishing heavy cover, the Heavy Hitter can be rigged with a weedless hook to target predators in the deep. \u003cul\u003e\n\u003cli\u003eThickened Tail Wrist for Added Body Roll and Side-to-Side Action\u003c\/li\u003e\n\u003cli\u003eProven Fish Catcher\u003c\/li\u003e\n\u003cli\u003eBaitfish Scent Infused\u003c\/li\u003e\n\u003cli\u003eSalt Impregnated\u003c\/li\u003e\n\u003cli\u003eCustom Colour Range\u003c\/li\u003e\n\u003cli\u003eMade from Super TPE for Maximum Durability\u003c\/li\u003e\n\u003cli\u003eAvailable in a 3, 4 and 5.5inch model to suit any fishing condition.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cb\u003eSuper TPE Material\u003c\/b\u003e - Rapala® Crush City is made from TPE material which has increased durability lasting multiple hook ups which will extend the life of your plastic. Not only is TPE material super durable it also is incredibly supple, this increases the action of the plastic underwater even on the slowest retrieves and the slightest rod twitches. TPE is positively buoyant resulting in the plastics having a natural tail up position at rest when using a standard jig head. Crushcity has been infused with Baitfish scent and salt, increasing their appeal to predators. \u003cb\u003eSalt \u0026amp; Scent Infused\u003c\/b\u003e - Crush City Customs plastics use Smart Injection technology to infuse the plastic with either salt or scent or a combination of both. This adds to the soft plastic’s appeal to fish, improves the action and increases your hook up rate. The Imposter and Creeper are Shrimp infused with no Salt Impregnation. And The Jerk, The Suspect and Heavy Hitter are Baitfish scented with Salt Impregnation. \u003cb\u003eCore Shot\u003c\/b\u003e -Crush City Customs new Core Shot technology allows Rapala Australia to develop unique colour combinations specifically for Australia. This new technology offers anglers a different visual dimension to the standard colour ranges offered. The Imposter and Creeper are the only two with Core-Shot in the range.","brand":"Rapala","offers":[{"title":"Black Gold","offer_id":43054360985678,"sku":"022677365244","price":14.95,"currency_code":"AUD","in_stock":true},{"title":"Budgie Silver Flake","offer_id":43054361018446,"sku":"022677365251","price":14.95,"currency_code":"AUD","in_stock":true},{"title":"Neon Pearl","offer_id":43054361051214,"sku":"022677365268","price":14.95,"currency_code":"AUD","in_stock":true},{"title":"Pearl Watermelon","offer_id":43054361083982,"sku":"022677365282","price":14.95,"currency_code":"AUD","in_stock":true},{"title":"Pink Sunset","offer_id":43054361116750,"sku":"022677365275","price":14.95,"currency_code":"AUD","in_stock":true},{"title":"Real Shad","offer_id":43054361149518,"sku":"022677365299","price":14.95,"currency_code":"AUD","in_stock":true},{"title":"Snubby","offer_id":43054361182286,"sku":"022677365305","price":14.95,"currency_code":"AUD","in_stock":true},{"title":"Whitebait","offer_id":43054361215054,"sku":"022677365312","price":14.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0670\/4896\/4174\/files\/NEW-Crush-City-Year-2-Release-57.jpg?v=1760854675"},{"product_id":"rapala-crush-city-the-jerk-5in-plastics","title":"Rapala Crush City The Jerk 5in Plastics","description":"With inbuilt details and a forked-tail that quivers with the slightest amount of current or rod twitch, The Jerk will produce the results. 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Not only is TPE material super durable it also is incredibly supple, this increases the action of the plastic underwater even on the slowest retrieves and the slightest rod twitches. TPE is positively buoyant resulting in the plastics having a natural tail up position at rest when using a standard jig head. Crushcity has been infused with Baitfish scent and salt, increasing their appeal to predators. \u003cb\u003eSalt \u0026amp; Scent Infused\u003c\/b\u003e - Crush City Customs plastics use Smart Injection technology to infuse the plastic with either salt or scent or a combination of both. This adds to the soft plastic’s appeal to fish, improves the action and increases your hook up rate. The Imposter and Creeper are Shrimp infused with no Salt Impregnation. And The Jerk, The Suspect and Heavy Hitter are Baitfish scented with Salt Impregnation. \u003cb\u003eCore Shot\u003c\/b\u003e -Crush City Customs new Core Shot technology allows Rapala Australia to develop unique colour combinations specifically for Australia. This new technology offers anglers a different visual dimension to the standard colour ranges offered. The Imposter and Creeper are the only two with Core-Shot in the range.","brand":"Rapala","offers":[{"title":"Bombshell","offer_id":43054339391566,"sku":"022677365411","price":12.95,"currency_code":"AUD","in_stock":true},{"title":"Bubblegum","offer_id":43054339424334,"sku":"022677365404","price":12.95,"currency_code":"AUD","in_stock":true},{"title":"Glowshad","offer_id":43054339457102,"sku":"022677365428","price":12.95,"currency_code":"AUD","in_stock":true},{"title":"Neon Pearl","offer_id":43054339489870,"sku":"022677365435","price":12.95,"currency_code":"AUD","in_stock":true},{"title":"Real Shad","offer_id":43054339522638,"sku":"022677365459","price":12.95,"currency_code":"AUD","in_stock":true},{"title":"Rockmelon","offer_id":43054339555406,"sku":"022677365442","price":12.95,"currency_code":"AUD","in_stock":true},{"title":"Solar Flare","offer_id":43054339588174,"sku":"022677365466","price":12.95,"currency_code":"AUD","in_stock":true},{"title":"Whitebait","offer_id":43054339620942,"sku":"022677365473","price":12.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0670\/4896\/4174\/files\/NEW-Crush-City-Year-2-Release-54.jpg?v=1760854676"},{"product_id":"rapala-deep-tail-dancer-11cm","title":"Rapala Deep Tail Dancer 11cm","description":"\u003ch3 data-start=\"380\" data-end=\"430\"\u003eRapala Deep Tail Dancer® Deep Diving Crankbait\u003c\/h3\u003e\n\u003cp data-start=\"432\" data-end=\"800\"\u003eThe Rapala Deep Tail Dancer® is purpose-built for targeting fish holding in deeper water during mid-summer and early autumn when predators move off the shallows. 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The built-in internal rattle mechanism enhances attraction by adding sound and vibration, making it effective in stained water and low-visibility conditions.\u003c\/p\u003e\n\u003cp data-start=\"1327\" data-end=\"1596\"\u003eEach lure is hand-tuned and tank-tested to ensure perfect swimming action straight out of the box. 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Not only is TPE material super durable it also is incredibly supple, this increases the action of the plastic underwater even on the slowest retrieves and the slightest rod twitches. TPE is positively buoyant resulting in the plastics having a natural tail up position at rest when using a standard jig head. Crushcity has been infused with Baitfish scent and salt, increasing their appeal to predators. \u003cb\u003eSalt \u0026amp; Scent Infused\u003c\/b\u003e - Crush City Customs plastics use Smart Injection technology to infuse the plastic with either salt or scent or a combination of both. This adds to the soft plastic’s appeal to fish, improves the action and increases your hook up rate. The Imposter and Creeper are Shrimp infused with no Salt Impregnation. And The Jerk, The Suspect and Heavy Hitter are Baitfish scented with Salt Impregnation. \u003cb\u003eCore Shot\u003c\/b\u003e -Crush City Customs new Core Shot technology allows Rapala Australia to develop unique colour combinations specifically for Australia. This new technology offers anglers a different visual dimension to the standard colour ranges offered. 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Hard-stopping, forward motion stops on a dime, with a subtle shimmy before coming to a rest, then ever so slightly lifts its head with a super slow-rise. Cast \u0026amp; wind, wind \u0026amp; stop, twitch, snap, rip and suspend, fish it your favourite way on a variety of species from flathead to Barramundi.\u003c\/p\u003e","brand":"Rapala","offers":[{"title":"Albino Shiner","offer_id":43054329561166,"sku":"022677293080","price":19.99,"currency_code":"AUD","in_stock":false},{"title":"Houdini","offer_id":43054329593934,"sku":"022677293134","price":19.99,"currency_code":"AUD","in_stock":true},{"title":"Roach Live","offer_id":43054329626702,"sku":"022677314822","price":19.99,"currency_code":"AUD","in_stock":false},{"title":"Silver","offer_id":43054329659470,"sku":"022677293196","price":19.99,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0670\/4896\/4174\/files\/RPSHERO.pngcover.png?v=1760854707"},{"product_id":"rapala-saltwater-x-rap-12cm","title":"Rapala Saltwater X-RAP 12cm","description":"\u003cp\u003eThe X-Rap Saltwater is equally at home being cast into the snags as it is being trolled behind the boat. Tournament certified and trusted by many anglers as a go-to lure.Built tough for tough conditions \u0026amp; hard-fighting predators. The X-Rap Saltwater comes fitted with heavy duty VMC Perma steel trebles so you can tie this lure on straight from the box and trust it will withstand whatever eats it. The X-Rap® Saltwater features the classic Rapala® “wounded-minnow” action that has made the X-Raps® famous, add a few twitches, jerks and pauses and it will produce an extreme, erratic Slashbait® action resulting in veracious strikes.\u003c\/p\u003e","brand":"Rapala","offers":[{"title":"Anchovy","offer_id":43054342078542,"sku":"022677290386","price":22.99,"currency_code":"AUD","in_stock":true},{"title":"Blue Sardine","offer_id":43054342111310,"sku":"022677140261","price":22.99,"currency_code":"AUD","in_stock":false},{"title":"Mangrove Minnow","offer_id":43054342144078,"sku":"022677288482","price":22.99,"currency_code":"AUD","in_stock":true},{"title":"Olive Green","offer_id":43054342176846,"sku":"022677120089","price":22.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0670\/4896\/4174\/files\/sxr.png?v=1760854708"},{"product_id":"rapala-crush-city-creeper-3-25in-plastics","title":"Rapala Crush City Creeper 3.25in Plastics","description":"\u003cp\u003eThe addition of multiple paddle style legs under the body of the creeper serves multiple purposes. 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Finally, they hold onto additional scent longer than that of tubular style curl-tail grubs.The Core-shot colour range has been developed by tournament anglers here in Australia for our species and features natural and attractor patterns to cover all angling bases.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCurl-Tail with a Difference\u003c\/li\u003e\n\u003cli\u003eAdded Appendages to add a Realistic Look and Added Movement\u003c\/li\u003e\n\u003cli\u003eProven Fish Catcher\u003c\/li\u003e\n\u003cli\u003eShrimp Scent Infused\u003c\/li\u003e\n\u003cli\u003eCore-Shot Colour Range\u003c\/li\u003e\n\u003cli\u003eMade from Super TPE for Maximum Durability\u003c\/li\u003e\n\u003cli\u003eSuper TPE Material – Rapala® Crush City is made from TPE material which has increased durability lasting multiple hook ups which will extend the life of your plastic. 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